More Time for Fun with “Frustration Free” Packaging

Amazon revolutionized the on-line shopping experience and it looks like they might just do the same for sustainable packaging. The company calls it “Frustration Free Packaging” and the name says it all…but so does this short video on the company’s website. By dramatically reducing the packaging of the product, Amazon reduces waste, lowers shipping costs and allows the consumer to interact with the product almost immediately. Frustration Free Packaging = Sustainable Packaging.

Watch a video comparing Frustration Free packaging to traditional packaging by clicking here.